Apple, a world-famous technology company, manufactures and distributes smartphones, tablets, personal computers and tablets. Its products are marketed through a range of media content, advertising, software, and services.
The company's headquarters is in Cupertino (California), and there are offices and stores all over the United States. The company sells mobile phones and tablets, as well wearables, digital cameras, digital music players, and televisions. It stocks a variety of third-party accessories that can be used with its products. It is actually known for its most loved accessories, which are manufactured by third-party vendors.
The company operates a variety of business segments that each contribute to its financial success. The company also has a division called services. This includes cloud services, digital content and advertising. Tim Cook is the company's chief operating officer (CEO).
Before Jobs' death, he announced that he would step down as CEO of the company in September. However, Apple hired him back as CEO in 2000.
Although the company was led by several CEOs, Steve Jobs is its founder and the one who changed its vision. He made design a core part the company's business model.
The iPhone is Apple's most profitable product. It has sold more than 12,000,000 units by the close of the year. This has resulted in increased sales of all Apple products, including the iPod. This has resulted to strong online sales.
Some former Apple insiders claim that Apple has made some improvements since Jobs' death. According to these reports the company is working on reducing its corporate energy footprint. In addition, the company has also cut costs by focusing on only a few initiatives.
Apple began out as a typical business with a broad range of departments. There were also many employees who held leadership positions such as Yale University's School of Management dean, and other academics.
The company decided to divide its operations into several units, and give them more structure. For instance, the iPod's success overshadowed other innovative innovations by Apple.
The launch of iTunes Store, which allowed users to download digital content, followed. In the early days, internet downloads were a huge success. It was the first store to be preferred by iPod users. It also prompted developers to release new apps every day. The company also created LOGO software that was used in a lot of schools.
Despite its success it was not without challenges. In the early 1990s, the company's market share declined. Experts believed that the company's fate was sealed in 1996. However, experts believed that the company was doomed in 1996. The company responded and received a massive increase in revenues.
Aside from the iPhone, Apple has also released many other popular products, including the Apple Watch, the iPad, and Apple TV. The innovative marketing strategies of Apple are also responsible for the company's success. It also has substantial cash reserves.